Pointscene

Elevates worksite productivity

What did they want?

Pointscene’s mission is to make data management simple, so that their customers can react to changing situations with confidence. They help construction companies digitalize worksites and make better decisions with their worksite data. With better situational awareness whole construction industry improves worksite productivity and avoid costly rework.

Summary
Client

3point Ltd

Year

2020

Industry

Software development

Project

Visual appearance, Brand development, Web development

Cost

Less than a crane

Pointscene web site redesign with Kokku creative agency
We built the site with our own acclaimed theme, using the world’s most popular CMS system, Wordpress.
Our process brightened up Pointscene’s service offering in the website. We found new ways to communicate the benefits of the products from the customer experience perspective. We built segmented customer profiles that appealed to the target group.

The project included many workshops according to the project sprints. During the project we discussed the delivered materials and their goals.

Based on this, we built an understanding of upcoming marketing efforts and how the site could best support them. Additionally a preliminary action plan was made in line with the objectives.

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